Financial Management
$0revenue
No orders in period
Reconnect Shopify or extend the timeframe to see cash flow
No revenue in period. Check Shopify sync or widen the timeframe.
Recommended: Reconnect Shopify or extend window to 90d.
AI Growth Operator
AI Growth Operator · Command Centre
Your store, in 10 questions.
Scan the whole business in under 5 minutes. Each card shows one metric, one status, and one action — with the formula in the tooltip so you always know how it's computed.
Activation · 3/23 sources connected
Connect Shopify Fulfillment next — projected health 31 → 34 (+3 pp)
Reuses Shopify Admin API. Fulfillment times + tracking.
Do these first
ranked by expected $ × confidence—
Analytics & Data
$0AOVestimated
CAC $0 · LTV $0
0 orders · 0 new customers · 0 repeat
AOV of $0 is your baseline. Connect ad platforms to compute a real CAC and LTV:CAC ratio.
Recommended: Connect Google Ads + Meta Ads to make CAC + LTV:CAC live. Meanwhile: ship 3 bundles this week to lift AOV +8% ≈ $0/mo.
Driving Targeted Traffic
0orders (proxy)estimated
Sessions require GA4
Top source: — (0 orders) · Connect GA4 for real session counts
— is your best-converting channel by orders (0/0). Diversification score —/100.
Recommended: Connect GA4 to see the CR gap between — and every other channel.
Conversion Rate Optimisation
0ordersestimated
Conversion% needs sessions
~0 est sessions · industry median CR 1.4-1.8%
~0 sessions estimated (using 1.6% median CR). A 0.3pp CR lift = +0 orders/mo ≈ $0 at your 0 AOV.
Recommended: Connect GA4 + Microsoft Clarity, then run a mobile-only test on the cart page — target +0.3pp CR = +$0/mo.
Retention & Email Marketing
0.0%repeat purchase rateestimated
0/0 customers · last 30d
Connect Klaviyo or Mailchimp to launch winback + abandoned-cart flows
Repeat purchase rate is 0.0%. Industry benchmark for healthy stores is 20-30%. A 5-point lift ≈ 0 extra repeat customers/month ≈ $0.
Recommended: Connect Klaviyo and turn on the 3 essentials: abandoned cart, browse abandon, winback — target 30% RPR = +$0/mo.
Pricing Strategy
—avg margin
COGS missing on active variants
Upload COGS to unlock margin % + price-competitiveness flags
Without COGS every price decision is a guess. Even rough numbers unlock the picture.
Recommended: Upload COGS via CSV — bulk upload for 0 SKUs takes 2 minutes and unlocks the entire Finance CFO panel.
Inventory & Fulfilment
—SKUs
No products synced
Reconnect Shopify to pull products and stock levels
Without product data you can't spot the SKUs about to go out of stock.
Recommended: Reconnect Shopify. If still empty, run a manual product sync from Settings.
Mobile Optimisation
—mobile CR
Requires GA4 device breakdown
~0 est mobile sessions · closing the CR gap ≈ $0/mo
Mobile is ~65% of your traffic — ~0 sessions. Closing 20% of the typical mobile-vs-desktop CR gap ≈ $0/mo.
Recommended: Connect GA4 to quantify the mobile CR gap. Then run PageSpeed Mobile and ship the top LCP fix — target $0/mo.
Trust & Social Proof
—reviews
Reviews app not connected
Connect Judge.me, Loox, or Yotpo to surface ratings on this hub
Displayed reviews lift CR 15-30%. If you're not showing them on the PDP, you're leaving conversion on the table.
Recommended: Connect your reviews app and put average rating + count above the buy button — target +15-30% CR on PDP.
App Overload & Maintenance
—apps installed
Speed score requires PageSpeed API · SEO signals: 6/22
Connect PageSpeed to flag apps slowing storefront · 8 free SEO unlocks pending
You have 6/22 SEO signals live. 8 more are free — just connect GSC + PageSpeed + GA4. Every 1s of extra load time = ~7% CR drop on mobile.
Recommended: Connect PageSpeed Insights to flag the 3 slowest apps and consider removing them. You also have 8 free SEO signals still un-connected (GSC / PageSpeed / GA4).
How we calculate: Every number is pulled from your live sources — Shopify (orders, products, inventory), the ad platforms you've connected (Google, Meta, TikTok, Pinterest, Snapchat, X), and third-party tools (Klaviyo, Google Analytics, reviews app) where linked. Health scores follow the same 3-band system across every card: Great ≥ 90 · Good ≥ 80 · Attention < 80. Hover the Confidence % pill on any recommendation to see the 5 factors that feed the score and the exact next steps that would raise it.